Legal

Terms & Conditions

Last updated: [DATE] · Governing law: England & Wales

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This page contains example terms. You should have these reviewed and completed by a solicitor before taking payment from clients. Services like Rocket Lawyer or LawBite offer UK agency agreement templates from around £30–50. Replace this content and remove this notice once your real terms are in place.

1. About OLLIE

OLLIE ("we", "us", "our") is a digital media planning and management service operated by [YOUR FULL NAME / COMPANY NAME], registered in England & Wales [COMPANY NUMBER IF LTD]. Our registered address is [YOUR ADDRESS]. You can contact us at [YOUR EMAIL].

2. The service

OLLIE provides digital advertising campaign planning, setup, management and reporting across Google Ads, Meta (Facebook & Instagram) and TikTok on behalf of clients ("you").

By submitting your campaign details and making payment, you are entering into a service agreement with us on the terms set out here.

3. Payment

Payment is required in full before campaigns go live. Your first month's payment covers your full monthly budget (media spend + management fee). Payments are processed securely by Stripe.

Your management fee is calculated as a percentage of your total monthly budget. The applicable rate is shown clearly before you make payment and depends on your budget tier.

Subsequent monthly payments will be invoiced on the same date each month. You will receive a reminder 5 days before each payment is due.

4. Media spend

Media spend (the portion of your budget allocated to Google, Meta and TikTok) is non-refundable once campaigns are live and spend has been committed to the platforms. This is because the funds are transferred directly to the advertising platforms and cannot be retrieved.

We will always obtain your approval before activating any campaign.

5. Cancellation

You may cancel your service at any time by giving us 30 days written notice by email. Your campaign will remain active until the end of your current billing period. No refunds are issued for unused portions of a billing period.

14-day cooling-off right: Under UK consumer law you ordinarily have a 14-day right to cancel. By proceeding with payment and requesting that work begins immediately, you agree to waive this right. You acknowledge this when you tick the agreement box at checkout.

6. Our responsibilities

We will set up and manage your campaigns with reasonable skill and care.
We will provide access to your live reporting dashboard within 24 hours of campaign launch.
We will send you a weekly performance summary every Monday.
We will notify you of any significant performance changes as soon as we identify them.
We will seek your approval before making any material changes to your campaigns.

7. Your responsibilities

You must provide accurate business information, ad account access and creative assets.
You confirm that all creative assets you provide comply with applicable advertising policies and do not infringe third-party rights.
You are responsible for ensuring your website and landing pages comply with applicable laws.
You must notify us promptly of any changes to your business that may affect your campaigns.

8. Ad account ownership

Your advertising accounts remain yours at all times. We operate as a partner or manager on your accounts — we do not take ownership of them. If you cancel your service, we will remove our access within 5 business days.

9. Performance

We do not guarantee specific advertising results, conversion rates, or return on ad spend. Digital advertising performance is subject to many factors outside our control including market conditions, platform algorithm changes and the quality of your creative assets. We will always act in your best interests and optimise campaigns diligently.

10. Liability

To the extent permitted by law, our total liability to you in connection with this agreement shall not exceed the total fees paid by you in the three months preceding the claim. We are not liable for any indirect, consequential or loss of profit claims.

11. Governing law

These terms are governed by the laws of England and Wales. Any disputes shall be subject to the exclusive jurisdiction of the courts of England and Wales.

12. Changes to these terms

We may update these terms from time to time. We will notify you by email at least 14 days before any material changes take effect. Continued use of the service after that date constitutes acceptance of the updated terms.

Questions about these terms? Email us at [YOUR EMAIL]